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The Business of Therapy® Podcast

How Angela Got 17 New Private Pay Clients in 4 Months [episode 67]

Listen to How Angela Got 17 New Private Pay Clients in 4 Months on: Apple Podcasts | Spotify | YouTube | Your player of choice I’m excited to welcome Angela Avery to the podcast! Angela Avery is a Licensed Professional Counselor and Nationally Certified Counselor in private practice for 11 years. She specializes in challenging relationships, especially narcissism, toxic patterns, and high-conflict divorce.  Angela has been through difficult life experiences as a divorced mom of two who remarried, then became widowed, and now is partnered again. She brings a sense of wisdom and perspective to her clients. Angela’s story is

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How to Stop Talking Like a Therapist So Your Marketing Actually Converts [episode 66]

Listen to How to Stop Talking Like a Therapist So Your Marketing Actually Converts on: Apple Podcasts | Spotify | YouTube | Your player of choice Here’s the truth: therapists make incredible marketers.  You already sit with people in their most vulnerable moments. You understand their fears, desires, and dreams. You’re naming what someone feels and showing them a path forward. That’s marketing at its CORE! But where do we get stuck? The language. Clinical terms work for notes, but not so much for Instagram. I want to help you shift this so you still feel confident in your messaging

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How to Come up with Content Ideas for Your Therapy Instagram Account [episode 65]

Listen to How to Come up with Content Ideas for Your Therapy Instagram Account on: Apple Podcasts | Spotify | YouTube | Your player of choice Feeling stuck when it comes to content ideas for your therapy Instagram? You’re NOT alone! Some days, the creative “flow” just isn’t flowing. But that doesn’t mean you don’t have anything worth sharing. As a therapist, you have sooo much value to give. Once you know where to look, the ideas will start coming faster than you can jot them down! In today’s episode, I’m talking about how to come up with content ideas

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How to Get More Therapy Intro Calls on Your Calendar [episode 64]

Listen to Starting on Instagram When It Feels Uncomfortable on: Apple Podcasts | Spotify | YouTube | Your player of choice If you want to grow your private practice, what is the real goal of your marketing? Getting MORE therapy intro calls on your calendar! Let’s be real – this is where EVERYTHING starts.  But maybe you’ve been ghosted after an inquiry. Or maybe you’ve found yourself in an endless email back-and-forth trying to book a call. Yep, this totally happens, but it doesn’t have to stay that way! In today’s episode, I’m talking about how to get more therapy

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How to Get Clients from Instagram with a Small Following with Trauma Therapist Sarra Lashhab [episode 63]

Listen to How to Get Clients from Instagram with a Small Following with Trauma Therapist Sarra Lashhab on: Apple Podcasts | Spotify | YouTube | Your player of choice I’m excited to welcome Sarra Lashhab to the podcast today! Sarra is a trauma therapist based in Florida and the owner of Healing Loudly. She specializes in helping survivors of sexual violence (a deeply important and often “taboo” topic on social media).  Since Sarra was 15 years old, she’s been a part of the movement against sexual violence. During her teenage years, she volunteered with a local rape crisis center, which

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Starting on Instagram When It Feels Uncomfortable [episode 62]

Listen to Starting on Instagram When It Feels Uncomfortable on: Apple Podcasts | Spotify | YouTube | Your player of choice Getting started on Instagram as a therapist can feel SO uncomfortable.  I hear this allll the time in my DMS. Putting yourself out there feels scary, overwhelming, and just plain awkward.  Sound like you? Trust me – I get it. It’s very normal, and you are NOT alone in feeling this way! But this also shouldn’t hold you back from getting started on Instagram. In today’s episode, I’m talking about starting on Instagram when it feels uncomfortable. Sure, it

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Part 3: How I’m Posting Content During Maternity Leave [episode 61]

Listen to Part 3: How I’m Posting Content During Maternity Leave on: Apple Podcasts | Spotify | YouTube | Your player of choice We’ve made it to part three of my maternity leave prep series! If you missed the first two episodes (how I prepped my finances and team), make sure to check those out first. They set the stage for today’s topic: content. As an Instagram therapist, content is a HUGE part of my business. Stepping away for a bit can feel a little scary (especially if you’ve been building for a while). And yep, we’ve all heard the

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Part 2: How I Prepped My Team for Maternity Leave [episode 60]

Listen to Part 2: How I Prepped My Team for Maternity Leave on: Apple Podcasts | Spotify | YouTube | Your player of choice Maternity leave prep isn’t just about buying baby clothes and packing a hospital bag. It’s about making sure my business can run without me for three full months! Yep, I’m officially taking October, November, and December completely OFF.  A lot of planning and preparation has gone into making this possible.  But there’s NO way I would be able to do this without my incredible team! In today’s episode, I’m sharing how I prepped my team for

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Part 1: How I Prepped Financially for Maternity Leave [episode 59]

Listen to Part 1: How I Prepped Financially for Maternity Leave on: Apple Podcasts | Spotify | YouTube | Your player of choice I’m excited to kick off part one of a three-part series around preparing for maternity leave! I’ve gotten a ton of questions about how I’m planning to step away from my business for three months. And nope – I don’t have the luxury of paid time off, either.  I knew it was time to give you a REAL, behind-the-scenes look! A little disclaimer: this is what felt best for ME. It probably won’t look the exact same

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Getting Private Pay Clients From Psych Today with Julie Newman, Anxiety Therapist [episode 58]

Listen to Getting Private Pay Clients From Psych Today with Julie Newman, Anxiety Therapist on: Apple Podcasts | Spotify | YouTube | Your player of choice I’m excited to welcome Julie Newman to the podcast today! Julie Newman is based in NYC. She has grown from working in community mental health and group practice to running her own private practice with a full private-pay caseload. She specializes in anxiety and attachment, supporting clients in untangling the patterns that keep them stuck so they can move forward with clarity and confidence. As an Aries, Julie loves the business side of private

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